Digireo is one of the best digital marketing company in Durgapur. Here you will get all types of digital marketing services for your business.
What is Digital Marketing?
The term Digital Marketing is as simple as understanding that Marketing Digitally, means if you have a business that operating offline but you need to reach more people in Durgapur or outside Durgapur, then you are doing marketing of your brand or business or product online.
As you all know that nowadays 99% of Indian people are socially active on different social media platforms. So brands are also become smart & target them online.
Amazon, Flipkart, Nykaa, Myntra, etc. companies don’t have any stores. They grow their business online only.
Types of Digital Marketing
Digital Marketing is the most frequently used term everywhere in the world nowadays. If you start a new business then one of the most important things besides fund, plan, strategy & team you need is Digital Marketing.
So here are the types of digital marketing.
- Search Engine Optimization (SEO)
- Pay-per-click advertising (PPC)
- Website Marketing
- Content Marketing
- Social Media Marketing (SMM)
- Email Marketing
- Affiliate Marketing
The Way Digital Marketing Works
Digital marketing utilizes various methods to achieve a primary goal in various ways.
Every digital marketing strategy works in concert to increase traffic, increase awareness and turn leads into long-lasting customers of the company.
1. Search Engine Optimization (SEO)
Whenever you search for something on google you will get the exact results. Those results come through different websites. Now the thing is same content available on different websites. Now which one comes first at the top of the list?
Here SEO comes. Search Engine Optimization helps websites to rank to the top. And this method is fully organic & takes time.
So as you see I search for “best stocks to buy in India 2022” & here 5 website comes out as result. Here “economic times” comes first & as per the research 99% of people visit the first website. That means here “economic times” gets more visitors than anyone.
2. Pay-per-click Advertising
Pay-per-click means when you run an ad if someone clicks your ad then only you need to pay for it.
It’s not a bad idea to make use of PPC advertisements since SEO is a lengthy process to attract organic traffic.
3. Website Marketing
Your website is among the most powerful marketing tools that can help your customers to find what they’re looking for, and complete the purchase.
A typical buyer spends considerable time on websites before making the decision to purchase. Your obligation is to offer the best user experience which keeps customers staying on your site for a longer period of time. They need to be able to easily access details about the products they want and services.
Your website is the face of your business therefore, you must ensure that you leave an excellent impression on visitors.
When you are creating a site take note of the graphics, design, and overall layout. Make sure your website is mobile-friendly since it is where the majority of your customers are.
Our Website Designing is one of the best in Durgapur, so if you require any type of website just call us.
4. Content Marketing
Content marketing has a significant position in the world of digital marketing. Whatever strategy for online marketing you’re using without content marketing, you will not be able to grow your customer base as well as brand and inspire your audience to show curiosity about the company.
In essence, content marketing is all about marketing your business by interacting with your clients and persuading them to make a purchase. A few examples of content marketing include: Testimonials, Videos, Ebooks, Podcasts, Infographics, Blog posts, Social media posts, and the list could go on.
All of them could make up a part of your online marketing campaign which helps build consumer awareness of your company.
5. Social Media Marketing
Social Media Marketing is one of the most important parts of Digital Marketing. Because nowadays 99% of people engaged with social media daily. So if you don’t do Social Media Marketing for your brand or business then you are not serious about your business.
We are providing quality Social Media Marketing for the last 3yrs so you can contact us any time.
6. Email Marketing
“An average person checks their mail 15 times a day but the number could be more.”-According to Forbes
Marketing via email may not be the only source for new leads for your company However, it is commonly used as a means of communication with a customer who has been impressed by your service or products and decided to sign up for your company announcements.
The chances of building loyal customers, who continue to purchase from you, rise with email marketing. Many businesses make use of email marketing to send out weekly newsletters, promotions, and information about their services and products.
7. Affiliate Marketing
This type of marketing requires a representative for your company who assists in engaging potential customers and promoting the products and services of your company on a commission basis.
You can even contact influencers people and who are successful within the field of digital marketing and ask them to advertise your company to a wide range of viewers.
Best Digital Marketing Company in Durgapur
We, at Digireo – The IT Solutions, are ready to take responsibility for your business’s digital marketing needs so that you can relax and focus on your business.